Age: 42 Hometown: Sarpsborg, Norway
Type: - Extreme Free-Skier

Fred’s international profile has recently rocketed after breaking the world record for the biggest cliff drop on skis. At 107m (351ft) this drop broke the previous record by over 30m, a truly extraordinary feat and one which doctors agree should have killed him.

This record alone is an incredible marketing opportunity, combined with Fred’s continued participation in the Freeride World Tour, numerous video segments and his presence in Chamonix, the epicentre of winter extreme sports, creates an enormous potential for market penetration and brand awareness for associated parties.

RSM were drawn to Fred by his incredible determination and work ethic – his dedication to his sport and his sponsors make an extremely valuable asset to any company.